Low fidelity paper prototypes can help entrepreneurs learn more about users and requirements for new products and services. Designers use paper, pens, scissors, and tape to quickly (5-10 minutes) create a simple mockup of the product, focusing on the most important features or other characteristics. These prototypes are then evaluated by prospective users who try to use the prototype. One person manipulates the prototype in response to the user’s actions, a second asks questions to better understand what the user is thinking, and a third takes detailed notes.
This can be an in-class demonstration or activity (an ATM makes a good example), followed by more involved homework.
PPT slides and supporting handouts are available from the author.
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